Due in September, the latest model of the “PHABLET” should finally come out mid-August. Another try for the South Korean group grilling politeness to Apple, and boost sales
(Boursier.com.) – Samsung Electronics revises traidtionnel calendar. The South Korean smartphone maker will launch a new version of its Galaxy Note smartphone in mid-August, earlier than previous versions, according to a source quoted by Reuters news agency, which did not elaborate the characteristics of this new product. The predecessors, the Galaxy Note 4 and Note 3, were launched in September.
Restart sales
By choosing to unveil its new devices earlier, Samsung try to boost sales smartphones complicated after a second quarter, toasting the passage priority to Apple and its latest iPhone. The ‘Wall Street Journal wrote on Thursday that the next model of the flagship of the US group would result in an unprecedented launch production by the end of the year.
Making the impossible
“I do not know to what extent this anticipated launch will have a positive effect on the average selling price of smartphones but it is likely that Samsung will do the impossible to preserve its market share in the high end” , said Park Jung-hoon at HDC Asset Management.
The South Korean group announced Tuesday expect a lower quarterly profit expectations, while the launch of its latest smartphone, 10 April’s disappointing. The reason: problems of supply and sales probably dampened by weak demand in its main markets. In particular because according to analysts, the continued outperformance of iPhones, combined with supply concerns
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